In the heart of Toledo, Ohio, a visionary named Darryl Brown embarked on a journey to capture the soul of the Midwest through fashion. In the midwest region of the United States, where creativity thrives, Darryl founded MidWest Kids, a clothing brand that aimed to embody the essence of the local creatives.

The early days were filled with hard work and dedication as Mr. Brown poured his heart into building the brand. His efforts began to bear fruit when MidWest Kids caught the attention of celebrities and artists, including none other than Kanye West and NBA Superstar LeBron James. The brand, born from the streets of Toledo, found itself on the global stage as these influential figures proudly showcased MidWest Kids on their social media platforms.

As the momentum grew, so did the recognition. Darryl Brown’s unwavering commitment to his craft led to partnerships with major players in the industry, with MidWest Kids finding its place on the shelves of national retailers like Holister and teaming up with iconic brands such as Adidas. However, the pinnacle of success came with a groundbreaking move – MidWest Kids merchandise made its way onto the shelves of Walmart.

To some, this may seem like just another business milestone, but the significance is profound. Darryl Brown, as the founder of a black-owned clothing brand, has achieved what many aspire to – representation in one of the largest retail chains in the world. This achievement goes beyond commerce; it is a testament to breaking barriers and proving that dreams can be realized regardless of background or location.

The presence of MidWest Kids in Walmart speaks volumes, especially to the younger generation and those striving to make an impact in the fashion community. Darryl Brown has become an inspiration not only in the Toledo area but also for African American communities nationwide. His success resonates as a beacon of hope, showing that with determination, passion, and a profound love for one’s roots, we can carve our paths in the world of fashion.

Darryl Brown’s journey from Toledo to Walmart is more than a success story; it is a celebration of culture, diversity, and the boundless possibilities that lie ahead for those who dare to dream. MidWest Kids, under his visionary leadership, continues to be a symbol of resilience and inspiration for creatives and entrepreneurs alike.

I sat down with Coach Jayme aka Jayme Shiarla and talk about mindset and more. About Coach Jayme As an individual who once was very bitter, negative, and believed that because it could “always be worse,” I downplayed the adversities I overcame and accepted that being average/settling was just how it was supposed to be. ​ Throughout my journey of some major lows, I had shifted my own mindset and decided that I am just as capable as anyone else in this world to make an impact and that burning feeling in my chest of greatness was totally in reach! ​ It was time for me to break down the walls of mediocrity, and unleash that beast of who I really was from within! ​ Since then, I have dedicated my life to changing, adding value, and impacting as many lives as humanly possible. We all deserve to be heard, understood, and recognized for what we have to offer to this world! ​ YOU carry something unique that the world needs more of and YOU are capable of greatness as well! https://www.jaymeshiarlacoaching.com#mindset#podcast#conversation